
ABOUT
I am a hybrid of psychology & design
My background in psychology (MSc), research and consulting combined with studies in product design and UX design, give me a unique foundation to help create innovative products with impact and services that fill a deeper need!
I’ve worked as a researcher and consultant for 5 years in Norway and Switzerland, with projects across Europe, and the past 2 years I’ve been working as a freelance UX researcher and designer remotely and in Oslo. Self-driven learning, data-informed decisions and research with actionable insights have always been at the core of my work.
My social sciences degrees have equipped me with both qualitative as well as quantitative tools for UX research in many different contexts. Studying product design in San Francisco for a year adds a product design focus. This pivot from psychology to UX and product design was one of the best decisions of my life: it combines science, design and innovation, which are exactly the things I’ve always felt torn between.
Originally from Switzerland, I have spent the past 10 years living, working and studying abroad, mainly in Norway and California.
RESEARCH METHODS EXPERIENCE
Experimental design, surveys (design and analysis), field observations, in-depth interviews, statistical analysis (from descriptive statistics to factor and cluster analysis, hierarchical regressions, longitudinal analyses), contextual inquiry, testing and refining prototypes, and more.
CONSULTING EXPERIENCE
Designing and leading workshops in the fields of change, innovation, high performing teams, conflict resolution and more—for groups ranging from 4-80 people. Report writing incl. actionable insights and recommendations based on qualitative and quantitative data. Communicating results via workshops, reports and presentations.
DESIGN METHODS AND TOOLS EXPERIENCE
Working with mood boards, personas, journey maps, creating storyboards, sketching by hand, physical prototyping (pretty much any material), creating digital 3D prototypes (in Rhino), renderings in Keyshot. Figma, Sketch, Adobe CC programs, Miro, Maze, and more.
Basics in HTML, CSS and JS
EDUCATION
1st year MA industrial design—Academy of Art University, San Francisco, USA
Sept 2017 - 2018
MSc Social psychology and industrial/organizational psychology—University of Bern, Switzerland
Oct 2007 - Nov 2009
Double concentration in social psychology and industrial/organizational psychology, advanced statistics
Exchange student—Tischner European University, Cracow, Poland
Sept 2006 - Feb 2007
BSc general psychology—University of Fribourg, Switzerland
Oct 2003 - June 2007
Cognitive psychology, experimental psychology, HCI, clinical psychology & counseling, statistics
CERTIFICATES
Currently enrolled in
- UX nanodegree by Udacity (expected finish: Autumn 2020)
- Data Visualization +D3 by Superhi (expected finish: Winter 2020)
Design Thinking (DesignThinkers Academy, 2015)
Facilitating Service Design (DesignThinkers Academy, 2015)
Leading for Creativity (online course through IDEO-U, 2016)
Healthier Materials and Sustainable Building (Certificate, Parsons School of Design, 2021)
Yoga & Mindfulness: Over 500 hrs of various teacher trainings
Coaching: Certified coach (Right Management, 2014)
Assessments: Hogan Personality Inventory Hogan Assessment Systems (2014); Team Management Profile TMSDI (2014)